REFLECTIVE ESSAY
       The
Introduction to Business module was an interesting and fun module to go
through.The syllabus flowed very well and topics such as “Managing a
Business”,  “Developing Marketing
Strategies” and “Managing with Financial Information” were very easy to grasp
and very informational. Topics such as these will definitely help me in the future.
My favorite topic would have to be “Managing Employees” because it opened my
eyes to the different types of attitudes and behaviors. This topic also helped
me to understand the process of hiring employees. The class assignments and
tutorial sheets also helped with my understanding of businesses while engaging with my classmates and learning in an
effective manner.
            Besides that,
the assignments enabled me to strengthen my ability to work with others. The
oral presentation, for example, helped me to understand environmental and
social issues faced in the world of business. This assignment also helped me to
sharpen my public speaking skills. The final assignment would have to be the
most interesting one. This is because of the amount of effort and work we had
to put into it in order to make it successful. It helped me to look through the
eyes of a businessman. The final assignment was a very interesting way to give
me a brief outlook of how a business runs.
            In
conclusion, this module was an effective way to provide a brief outline of the
business world and it will certainly help me in my career.
                                                                                                            [ 243 words ]
PICTURES
Me explaining the ways people advertise falsely during our oral presentation
You Shing continuing the methods people use to advertise falsely
Diyana explaining the reasons people advertise their products falsely
Meera explaining the ways to advertise during our oral presentation
Me explaining the ways people advertise falsely during our oral presentation
You Shing continuing the methods people use to advertise falsely
Diyana explaining the reasons people advertise their products falsely
TUTORIAL QUESTIONS AND ANSWERS
Intro to Business Exercise 3.0
- Define
     the term “ethics”. Does everyone view ethics or morality in the same way?
     Why or why not? Can you give an example to illustrate this?
 
Ethics
are beliefs about things that are right or wrong. People do not view ethics or
morality in the same way. This is because what is considered ethical in one
society maybe considered unethical in another. For example, it is alright to
practice gift giving in Asian countries but in most countries it is considered
as bribing. 
- What
     is the difference between doing something “illegal” and something
     “unethical”? What (example of) behaviour is considered both illegal and
     unethical? Legal but unethical? Illegal but ethical?
 
When
you do something illegal, it is against the law but when you do something
unethical it is considered morally wrong. When the government allows a company
to raise its price of its good just so the company is at an advantage. This is
an example of legal but unethical. An example of something being illegal but
unethical is when the company use their profit to help the homeless without
anyone knowing.
- What
     is global warming? What are its effects? If you are a business owner, what
     are some of the measures you can take to counter it? Suggest 2 strategies.
     (Note: you need to conduct research for this question)
 
Global
warming occurs when the Earth’s temperature rises. This causes the melting of
the polar ice caps that will lead to a drastic climatic change. If I was a
business owner, I would reduce the number of machines that emit CFC gases. I
would also install filters in the chimneys of my factories to prevent hazardous
gases from being released into the air.
- What
     is greenwashing? Explain and provide one example (other than the BP case).
 
Greenwashing
is when a company projects a green image without being truly environmentally
friendly. For example, Exxon Mobil has a reputation for environmental offenses
but they pretend to be eco friendly.
- Aman,
     Christian and Alice are the only sellers of architectural drawing
     materials in the market, and they recently agreed to raise the price of
     their products together by 25%. Describe the behaviour they are engaging
     in. Also, why is it illegal and unethical for them to do so?
 
They
are engaging in pricing collusion. This is both illegal and unethical because
it forces the customers to pay more for the same product.
- What
     is dead peasant insurance? How does it work? Is it legal and ethical?
 
Peasant
insurance is when a business buys insurance on employees and then gain profit
when the employee dies. It is both illegal and unethical.
- Explain
     the term “insider trading”. Also, in one short paragraph, describe the Martha
     Stewart insider trading case in your own words.
 
Insider
trading is an act of buying and selling company shares by employees and
managers to gain profit because they are aware of certain confidential
information about the company. Her friend Sam Waksal told Martha Stewart that
his company’s cancer drug had been rejected before it was made public. She was
unaffected by this as she had her broker to sell her shares.
- Sabrina
     has recently written a set of employee code of conduct for her business.
     Is the code alone sufficient to ensure ethical behaviours of her
     employees? Why or why not? If not, what can her do about it? 
 
No,
it is not. This is because the codes will not be followed unless she enforces
it. This means that everyone, including herself, will have to abide by the code
of ethics. 
- If
     you are running a business, which social responsibility approach would you
     adopt (obstructionist, proactive, etc.)? Why?
 
I
would run an accommodative business. This is because I will exceed my legal and
ethical requirements according to the situation. This means that I will have a
balance in supporting nature and my business.
Intro to Business Exercise 7.0
- What
     is accounting? Explain.
 
Accounting
is a business tool that is used as a communication tool, decision making tool
and a tool to discharge accountability.
- Lejun
     is the owner of an architectural firm but he has no rudimentary knowledge
     in accounting (he has an accountant who looks after everything for him).
     Is this acceptable? Why or why not?
 
No,
it is not acceptable because he can be cheated off his business’ money.
- What
     information can you obtain from a Profit and Loss Statement? How can you
     use this report to assist you in making business decisions (use an
     example)? What is the other name of P&L statement?
 
The
business report reports the revenue gained by the company as well as the
resources. This report could help the company owners decide on whether new
products should be introduced to boost profits or cutting the business’
expenses to reduce loses. It is also called a statement of income.
- What
     is a Balance Sheet? Also explain the 3 main items reported in it (with
     suitable examples). What is the other name of balance sheet?
 
A
balance sheet reports what a business owns and what it owes in a particular
day. It contains the business’ assests, which help to generate revenue such as
rent, liabilities which come from bank loans and the owner’s equity such as the
starting capital. It is also called a statement of financial position.
- What
     is the accounting equation (formula)? Shi Yi started her business on 1st
     January 2011 with $1.5m of her own money and $0.8m of bank loan. Write out
     the equation for her business.
 
Assets
= Liabilities + Owner’s Equity. $2.3m = $0.8m + $1.5m
- Continuing
     from question 5, what if Shi Yi repaid half of the bank loan 2 months
     later? How will her business’ accounting equation look like? Lastly, at
     the end of 2011, her business makes 0.4m of profit. Again, how will her
     accounting equation look like?
 
$6.2m
= $2.7m + $3.5m
- Yin
     Jou wants to borrow $150,000 from Public Bank. She currently has $250,000
     of assets (car, shares and cash) and liabilities (e.g. personal loans) of
     $226,500.  Based on this
     information, would you (as a loan officer) approve the loan? Why or why
     not?
 
No
because she does not have enough money to pay for all her loans.
- Herman
     runs a roti canai stall in Subang. His monthly rent and utility expenses
     are $2700. He sells each roti canai for $1.50 and it costs him $0.65 to
     make each. Calculate his break-even point. Why is this information
     important to him?
 
He
has to sell about 3177 roti canai’s in order to pay for his rent and utility
expenses in one month. This is important to know because it will influence his
decision to continue running the business as is, add more items or stop the
business completely.
ORAL PRESENTATION SLIDES




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